India’s electric vehicle market continues to expand, and MG Motor has entered the scene with a bold new contender—the MG Windsor EV. Marketed as a “Dhakad EV” (a powerful or impressive vehicle), the Windsor stands out with a combination of premium features, robust performance, and smart pricing. It’s designed for buyers seeking a high-end EV experience without straying into luxury-car territory, and it hits the market at a time when rising fuel costs and growing environmental awareness are pushing more consumers toward electric mobility.
Positioned for the Premium EV Buyer
MG Motor India has smartly targeted a niche: consumers who want an electric vehicle that delivers both value and prestige. The Windsor EV offers a compelling proposition by packing in advanced tech, safety, and design features that rival pricier competitors—while still qualifying for various government subsidies. As India ramps up EV infrastructure, MG’s timing couldn’t be better.
Stylish Yet Functional Exterior Design
The Windsor EV’s design is modern, minimal, and efficient—aerodynamic without being flashy. Key design highlights include:
- Closed front grille, a signature EV feature, for smoother airflow
- LED headlamps with DRLs that form a bold lighting signature
- Coupe-like silhouette and clean character lines for visual appeal and aerodynamic efficiency
- Connected LED taillights that give the rear a futuristic edge
- Front fender charging port, positioned for convenient access
MG’s designers clearly focused on blending style with function, optimizing the vehicle’s drag coefficient to improve range and reduce energy consumption.
Battery and Charging Options That Fit Varied Needs
MG offers the Windsor EV in two battery variants—standard and extended range—giving buyers flexibility based on their driving habits and budget. Both versions support DC fast charging and come with a 7.4 kW AC home charger.
Charging & Range Specifications
| Variant | Real-World Range | Home Charging Time | DC Fast Charging |
|---|---|---|---|
| Standard Range | 280–320 km | ~7.5 hours | Supported |
| Extended Range | 400–430 km | ~10 hours | Supported |
These figures make the Windsor EV a practical daily driver while offering long-distance viability for the extended variant.
A Premium Interior with Smart Integration
Inside, the Windsor EV is as tech-forward as its exterior. The cabin features:
- Minimalist dashboard with premium soft-touch materials
- Flat floor design for spaciousness, thanks to its EV-dedicated platform
- Panoramic sunroof (variant-dependent), ambient lighting, and plush seating
- Large infotainment touchscreen integrated with MG’s i-SMART system
The i-SMART platform enables 75+ connected features, including real-time navigation, remote diagnostics, over-the-air updates, voice commands, and vehicle tracking.
Safety Takes Center Stage
The Windsor EV doesn’t compromise on safety. It’s loaded with Advanced Driver Assistance Systems (ADAS), including:
- Lane departure warning
- Adaptive cruise control
- Forward collision warning
- Automatic emergency braking
In addition, the vehicle features six airbags, Electronic Stability Control (ESC), Hill Start Assist, and ABS with EBD, providing comprehensive protection for all occupants.
Competitive Pricing & Ownership Benefits
MG has priced the Windsor EV across three variants and two battery options to appeal to a broad spectrum of EV buyers. Pricing is introductory, giving early adopters added incentive. Beyond the sticker price, MG offers:
- 5-year vehicle warranty
- 8-year/160,000 km battery warranty
- Free home charger installation
- Service packages covering 3 years of maintenance
This strategy not only reduces the initial cost of EV ownership but also addresses long-term reliability concerns.
Helping India Drive Electric
MG’s Windsor EV is more than a new model—it’s a strategic step toward accelerating EV adoption in India. By offering premium features, a robust warranty, and a growing support network, MG is helping reduce the barriers many Indian consumers face in making the electric switch.
FAQs
What is the real-world range of the MG Windsor EV?
The standard range variant offers 280–320 km, while the extended range can achieve 400–430 km depending on driving conditions and usage.
How long does it take to charge the Windsor EV at home?
Using the 7.4 kW AC home charger, the standard variant takes about 7.5 hours, and the extended range version requires up to 10 hours.
Does MG provide any charging support?
Yes, MG offers complimentary home charger installation and access to a public charging network via partnerships with third-party providers.
Is the Windsor EV eligible for government incentives?
Yes, it qualifies for central FAME II benefits and additional state-level subsidies, depending on location.
What safety features are included?
Key features include ADAS, 6 airbags, ESC, ABS with EBD, hill start assist, and 360-degree camera support.
